Which of the following statements is NOT true relating to Standard IV (B.3) - Fair Dealing?
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A. B. C. D. E.B
The operative word is "fairly," not "equally." The term "fairly" implies that the member must take care not to discriminate against any customers or clients when disseminating investment recommendations. Members could not possibly reach all clients "equally" (i.e., simultaneously). In addition, each client has unique needs, investment criteria and investment objectives.