Automatic Lead Conversion Strategy for Cloud Kicks | Certified Sales Cloud Consultant Exam

Implementing Automatic Lead Conversion Strategy

Question

When a lead record is converted, Cloud Kicks wants the Account, Contact, Opportunity, and Product records to be automatically created with minimal user input.

Which strategy should the consultant use to meet this requirement?

Answers

Explanations

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A. B. C. D.

C

To meet the requirement of automatically creating Account, Contact, Opportunity, and Product records with minimal user input when converting a lead record in Salesforce, the recommended strategy is to choose option B: Override the standard Convert button with a custom Lightning Component.

Here's a detailed explanation of why option B is the best choice:

A. Create a custom quick action that creates new records: Creating a custom quick action can provide a way to streamline the lead conversion process, but it does not offer the level of automation needed to automatically create Account, Contact, Opportunity, and Product records. Custom quick actions are typically used to perform specific actions on a single record, such as updating fields or creating related records. This option would not fulfill the requirement.

B. Override the standard Convert button with a custom Lightning Component: By overriding the standard Convert button with a custom Lightning Component, you can create a tailored conversion process that automatically generates the necessary records. Lightning Components offer greater flexibility and customization compared to quick actions. You can design the component to capture the required information, create the Account, Contact, Opportunity, and Product records, and populate relevant fields. This option provides the highest level of automation and is the best choice to meet the given requirement.

C. Enable the customized lead conversion setting from Setup: Enabling the customized lead conversion setting from Setup allows you to customize the fields and mapping during the lead conversion process. While this setting can improve the conversion process by allowing you to predefine field values and map them to new records, it does not automatically create the Account, Contact, Opportunity, and Product records. This option alone does not fulfill the requirement.

D. Utilize workflow rules to create records: Workflow rules are used to automate standard internal procedures and processes to save time across the organization. However, they are not suitable for automatically creating multiple related records during the lead conversion process. Workflow rules are primarily used to automate field updates, send email alerts, or perform other actions on a single record based on specified criteria. This option would not provide the necessary automation to meet the requirement.

In summary, option B (Override the standard Convert button with a custom Lightning Component) is the most suitable strategy to automatically create Account, Contact, Opportunity, and Product records with minimal user input during lead conversion.