A company is looking for a solution that can help with its customer focus activities.
It wants to create a unified customer profile for each customer based on the data from a wide range of data sources.
The company asks for your advice.
What Power Platform solution would you recommend?
Click on the arrows to vote for the correct answer
A. B. C. D. E.Correct Answer: C
Power Platform enables functionality and integration of the Power Apps, Power Automate, Power BI, Power Virtual Agents, Dynamics 365, Office 365, Azure, and hundreds of other apps.
As a Solution Architect, you need to know the functionality and application of the Power Platform components.
The Dynamics 365 Customer Insights application provides an all-around customer profile by ingesting the data about the customer from a wide range of data sources.
It is a flexible customer data platform that unifies all the data about the customer in your organization and provides a 360 view of the customer.
This platform helps users analyze the data, learn more about the customer and provide information for targeted activities.
Option A is incorrect because Power BI provides a visual report and dashboard creation environment that reveals data insights and helps businesses to make data-driven decisions.
But it does not create a unified customer profile.
Option B is incorrect because Dynamics 365 Customer Service helps users manage their services and focus on customer satisfaction.
But it does not create a unified customer profile.
Option D is incorrect because Power Automate provides a visual workflow creation environment that helps users automate repetitive business processes with no or low code.
But it does not create a unified customer profile.
Option E is incorrect because Dynamics 365 Customer Voice helps provide real-time customer surveys, collects and feeds the data into a customer record, and analyzes and acts on the data.
But it does not create a unified customer profile.
For more information about the Dynamics 365 Customer Insights and Power Platform solution, please visit the below URLs:
Based on the requirements mentioned, the most suitable Power Platform solution for the company would be Dynamics 365 Customer Insights (C).
Dynamics 365 Customer Insights is a customer data platform that helps businesses unify customer data from multiple sources to create a 360-degree view of their customers. It enables organizations to create a comprehensive customer profile by integrating data from various sources such as CRM systems, marketing automation platforms, social media channels, and transactional data systems.
Using Customer Insights, the company can build a unified customer profile that includes customer demographics, behavior patterns, and transactional history. This enables the organization to gain a better understanding of its customers, their needs, and their preferences.
In contrast, Power BI (A) is a business analytics service that provides interactive visualizations and reports. While it can help to analyze data and provide insights, it doesn't have the same capabilities as Customer Insights to unify data from various sources.
Dynamics 365 Customer Service (B) is a customer service management tool that focuses on managing and resolving customer service issues. It doesn't have the same capabilities as Customer Insights to create a unified customer profile.
Power Automate (D) is a workflow automation tool that can automate various business processes. While it can help to streamline business processes, it doesn't have the same capabilities as Customer Insights to unify customer data.
Dynamics 365 Customer Voice (E) is a tool for collecting customer feedback and sentiment analysis. It can help to improve customer engagement and satisfaction, but it doesn't have the same capabilities as Customer Insights to create a unified customer profile.
Therefore, based on the requirements mentioned, Dynamics 365 Customer Insights is the most suitable Power Platform solution for the company to create a unified customer profile based on data from a wide range of data sources.