Salesforce ADX-201 Exam: Campaign Member Object Actions

Campaign Member Object Actions

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Question

Which action can be performed on the Campaign Member object? Choose 3 answers.

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Explanations

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A. B. C. D.

ABD.

The Campaign Member object in Salesforce represents an individual person who is associated with a particular marketing campaign. This object is used to track campaign performance and measure the effectiveness of various marketing initiatives. Here are the three actions that can be performed on the Campaign Member object:

A. Relate a business account to a campaign record: This action can be performed to relate a business account to a campaign record. In Salesforce, a business account is a company or organization that you are doing business with. By relating a business account to a campaign record, you can track the performance of a marketing campaign against a specific account.

B. Create validation rules related to the campaign member record: Validation rules are used in Salesforce to enforce data quality and ensure that the data entered into the system is accurate and complete. This action can be performed to create validation rules related to the campaign member record. For example, you can create a validation rule that requires the phone number field to be populated for all campaign members.

C. Create custom lookup field to another object: A lookup field is a type of field in Salesforce that allows you to create a relationship between two objects. This action can be performed to create a custom lookup field on the Campaign Member object that points to another object in the system. For example, you could create a lookup field that links the Campaign Member object to a custom object called "Inquiry."

D. Change a lead to a contact from the campaign member record: This action cannot be performed on the Campaign Member object. However, you can change a lead to a contact from the Lead object. The Lead object in Salesforce represents a person or entity that has expressed interest in your products or services but is not yet a customer. When a lead becomes a customer, you can convert the lead into a contact, account, and opportunity. This action can be performed from the Lead object, not the Campaign Member object.