Designating the Primary Campaign Source on Opportunity: Understanding Salesforce's Essentials for New Lightning Experience Administrators

Multiple Campaigns and the Primary Campaign Source on Opportunity: Salesforce's ADX-201 Exam Insights

Prev Question Next Question

Question

Though multiple campaigns can be influential, you can only designate one campaign as the primary campaign source on the opportunity?

Answers

Explanations

Click on the arrows to vote for the correct answer

A. B.

A.

The answer is: A. True.

In Salesforce, Campaigns are used to track the success of marketing efforts. When a lead is generated, it can be associated with a Campaign. When the lead is converted to an Opportunity, the Campaign can be associated with the Opportunity.

An Opportunity can have multiple Campaigns associated with it, but only one Campaign can be designated as the Primary Campaign Source. This is the Campaign that is considered to have had the most influence on the Opportunity.

The Primary Campaign Source is used for reporting and analysis, and is displayed on the Opportunity page layout. It helps the sales team to understand which Campaigns have been most successful in generating Opportunities.

Therefore, the statement "Though multiple campaigns can be influential, you can only designate one campaign as the primary campaign source on the opportunity" is true.

Prev Question Next Question