Project Management Certification: Why the Sales Manager Should Be Appointed as a Senior User

The Sales Manager's Role as Senior User in Project Management Certification

Question

Scenario - Additional Information - He started the company 25 years ago and knows his job very well.

He injured his leg two years ago which has restricted his visits Chief Executive Officer (CEO): to the engineering area.

As CEO he has an overall perspective of the business strategic requirements and the authority to commit resources as required.

She has been with the company for three years, following a successful career with a publicity company.

She has the ability to represent the Marketing Director: needs of the business, particularly as this is a marketing project.

She has the authority to commit the annual business marketing budget, from which the project will be funded, as she sees appropriate.

She will be responsible for monitoring the expected benefits of the calendar, in particular the improvement of the company's image.

He has been responsible for many engineering innovations in the company and is still as keen and energetic as the day he started.

Engineering Manager: VVhilst he will not be part of the project team, his staff will feature in the photos for the promotional calendar.

Central Records: This group of five staff looks after all company records and document control.

They now maintain all project files.

This is the local office supplies company.

It supplies all the stationery and office equipment needs of the company and will supply the stationery for Bright Lights: this project.

Portraits ltd: This is a professional photographic company with a number of excellent photographers and a history of successful work.

This company has been selected to take the photos for the company calendar.

It has yet be decided which of the photographers to use.

Which 2 statements explain why the Sales Manager should be appointed as a Senior User for this project?

Answers

Explanations

Click on the arrows to vote for the correct answer

A. B. C. D. E.

CE.

Based on the given scenario, there are several stakeholders involved in the project, and each has a specific role to play in ensuring its success. Among these stakeholders is the Sales Manager, who could potentially be appointed as a Senior User for the project. To determine whether or not this would be a suitable decision, we need to consider the specific roles and responsibilities of the Sales Manager and how they relate to the project.

Firstly, it is important to note that the project in question is a marketing project, specifically the creation of a promotional calendar featuring the company's products and services. As such, it is closely tied to the Marketing department, and the Marketing Director has been appointed as a Senior User for the project. This means that they will be responsible for monitoring the expected benefits of the calendar, particularly in terms of improving the company's image.

With this in mind, we can consider why the Sales Manager might also be a suitable candidate for the role of Senior User. There are several reasons why this could be the case:

  1. The Sales Manager's department will be directly impacted by the launch of the company calendar. As a Senior User, they would be able to provide input and feedback on how the calendar can be used to support sales efforts and generate revenue for the company.

  2. The Sales Manager has a vested interest in the success of the project, as it could potentially open up new sales opportunities for the company. As such, they would be highly motivated to ensure that the calendar is effective in promoting the company's products and services.

  3. The Sales Manager has direct experience working with customers, both current and prospective. This means that they would be able to represent the interests of these stakeholders in the project, ensuring that their needs are taken into account and that the calendar is designed with them in mind.

  4. The Sales Manager reports directly to the Marketing Director, which means that they would be able to work closely with them and provide valuable input and feedback throughout the project lifecycle.

On the other hand, it is important to note that the Sales Manager's enthusiasm for the project or their desire to move into the Marketing department in the future are not necessarily relevant factors in determining their suitability for the role of Senior User. Instead, it is their specific skills, experience, and responsibilities within the company that make them a potentially valuable contributor to the project.

Overall, the decision to appoint the Sales Manager as a Senior User for the project would depend on a variety of factors, including the specific objectives and requirements of the project, the roles and responsibilities of other stakeholders, and the Sales Manager's ability to effectively represent the needs of their department and customers.