Measuring Adoption Beyond Logins - A Salesforce Administrator's Guide

How to Measure Adoption Beyond Logins

Question

SIMULATION - How can you measure adoption beyond the number of logins?

Explanations

See the solution below.

1

Track how often users are using new features after training sessions.

2

Run spot checks on data, track usage with regards to the financial calendar (last minute entries versus consistent usage)

3

Track training sessions in SFDC.

Measuring adoption beyond the number of logins can be done in several ways:

  1. User Engagement: One way to measure adoption is by looking at how engaged users are with the platform. This can be measured by tracking metrics like the number of records created, the number of tasks completed, the number of reports run, and the number of customizations made. This can help you understand how much value users are getting out of the platform.

  2. User Feedback: Another way to measure adoption is by gathering feedback from users. This can be done through surveys, focus groups, or one-on-one conversations. Understanding how users feel about the platform can help you identify areas where adoption could be improved.

  3. Training: Providing ongoing training can also help measure adoption. Tracking attendance at training sessions, completion rates for online training, and feedback from training surveys can help identify areas where users need additional support to become proficient with the platform.

  4. User Adoption Dashboards: Salesforce provides a range of user adoption dashboards that allow you to measure adoption across the platform. These dashboards track metrics such as user logins, the number of records created, the number of reports run, and the number of customizations made. These dashboards can help you identify areas where adoption could be improved and track progress over time.

  5. Business Outcomes: Ultimately, the most important measure of adoption is whether the platform is driving business outcomes. This can be measured by tracking metrics like sales revenue, customer satisfaction, and employee productivity. If the platform is delivering value to the business, adoption is likely to be high.